258彩票注册

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未来式减肥训练营品牌故事

作者:admin阅读量:139时间:2019-05-20

品 牌 诠 释 及 文 化

N1

第一层涵义:未来的生活方式

258彩票注册 “WEILAISHI”YIWEI“WEILAIDESHENGHUOFANGSHI”,QIDUCHUANGDE“SHENGTAIYUNDONGJIANFEI”GAINIANSHIQINEIHE。WEILAISHIJIANXINJIANKANGDEJIANFEIBUYINGZHIYOUYUYANGQIBUCHONGFENDEGANGJINSHUINIDESHINEI,BUYINGGAIZHISHIYIZHONGDANYIDESHENTIXUNLIAN,ERYINGYUDAZIRANLIANJIE,YUSHENGTAILIANJIE,ZAISHOUSHENDETONGSHI,RANGJINGSHENHEXINLINGGONGTONGCHENGZHANG。

N2

第二层涵义:突破自我

258彩票注册 “WEILAISHI”DAIBIAOYIZHONGTUPOZIWO,GAIBIANZIWODEJINGSHENLILIANG。LogoZHONGDE“I’M”YUYI“WOJIUSHIWOWEILAI”“WODEWEILAIWOZUOZHU”DEJINGSHENXUANYANHEPINPAIGEXING,JIDAIBIAOWEILAISHIGONGSIZIXINCHAOYUEDETUANDUIWENHUA,YOUZHANGXIANJIANFEIKEHUTUPOZIWO,GAIBIANZIWODEZHUANGZHIXIONGXIN。

258彩票注册 WEILAISHIJIANFEIXUNLIANYINGDECHUANGSHIRENWANGMINGXIANSHENG,SHIZHONGGUOJIANSHENJIEYONGYOU17NIANCONGYEJINGYANDEZISHENJIAOLIANDAOSHI,CHUYUDUIJIANSHENXINGYEDEREAI,CHUYUBANGZHUTARENGAIBIANJIANKANGDEFAXIN,DAXUEBIYEHOUYIZHIZHAGENYUJIANSHENXINGYE,ZUOGUOGUONEIDAXINGLIANSUOJIANSHENJULEBUDESIRENJIAOLIAN,PEIXUNBUJINGLI,SIRENJIAOLIANDAOSHI,ZHUMINGQIYEJIAJIAOLIAN,ZHIHOUYU2007–2014NIANJIANKAISHELEZIJILIANSUOJIANSHENZHONGXIN,10DUONIANYILAI,MUDUWUSHUPANGYOUBAOSHOUFEIPANGKUNRAO,YINWEICHAOZHONGDEZHUANGTAIYINGXIANGJIANKANG、GONGZUO,SHENGHUO、XUEXI、JIAOJI,HUNLIAN,XINLIDENGRENSHENGDEGEGEFANGMIAN;MUDUHENDUOPANGYOUYOUYUJIANKANGJIANFEIGUANNIANDEQUESHI,XUANZEDUOZHONGBUJIANKANGDEJIANFEIFANGFA,DAOHOULAI,QINGZEBAOFUSHIFANDAN,ZHONGZEWEIJIJIANKANG;MUDUHENDUOPANGYOUZAICHANGSHIDUOZHONGJIANFEIFANGSHIHOU,ZUIHOUTAJINLEJIANSHENFANG,XUANZEZIXINGXUNLIANHUOSIJIAOJINXINGXUNLIAN,DANYOUYUQUEFAXITONGDEYINGYANGHEXIGUANDEGANYU,QUEFAZIKONGLIHEXINLISHUDAOJILI,ZUIHOUDABU FENRENHAISHIWUNAIXUANZEFANGQI。

258彩票注册 TAYIZHIZAISISUO,DAODIYOUMEIYOUJIJIANKANGGAOXIAOKUAILE,YOUYIJIANCHIBUYIFANDANDEJIANFEIMOSHIBANGDAOZHEIXIEBAOSHOUTIZHONGKUNRAODERENMEN,TONGGUOGAIBIANTAMENDETIZHONGJINERGAIBIANTAMENDERENSHENG?RUGUOSHUOZUOJIANSHENSHIWEILERANGRENMENDESHENGHUOJINSHANGTIANHUA,NEIMEZUOJIANFEIZESHIJINEIXIEBEIFEIPANGKUNRAODESHENGMINGHEJIATINGXUEZHONGSONGTAN。ZHEIFENSHIMINGGANRANGTABIXUWEIQIANQIANWANWANDEPANGYOUMENZUOYIFENYOUJIAZHIDESHIQING。

JINGGUO2NIANDEXINGYEDIAOYAN,SISUOHECHUANGXIN,JIEHE17NIANDEZHUANYEJISHUHEJINGYAN,YU2015NIAN10YUECHUANGLILEQUANTIANHOUSHANHAISHENGTAIXUNLIANQUANXINDIANFUSHINEICHUANTONGMOSHI —— WEILAISHIJIANFEIXUNLIANYING,WEILAISHICONGCHOUHUAYISHI,JIUQUEDINGLETABUYIYANGDEJIYIN,TAYAODIANFUCHUANTONGJIANFEIXUNLIANYINGDANYIDESHINEIXUNLIANMOSHI,RANGFENGBISHIJIANFEIXUNLIANYINGBIANDEBUTONG。

ZAICHUANGSHIRENWANGMINGKANLAI,WEILAISHI,SHIYIGEKONGJIANDEGAINIAN,YESHISHIJIANDELVCHENG,GENGSHIXINLINGHEJINGSHENDEJINRUN。HUANJUHUASHUO,DUIYUYUANDAOERLAIDEYINGYUAN,JISHIWAIMIANDESHIJIE,YESHIWEILAIDESHIJIE,GENGSHITAMENXINZHONGDESHIJIE,MUDESHITONGGUOSHENTI,JINGSHEN,XINLINGDEXIULIAN,YUDAOZUIHAODEZIJI!

258彩票注册 JIYUZHEIGELINIAN,WEILAISHITUANDUIZIZHUYANFALE“KEXUEYUNDONG+JUNHENGYINGYANG+XIGUANZHONGSU+XINTAIZHONGJIAN+SHENGTAIDUJIA”DEWellnessJIANZHONGMOSHI;“SHINEIJIANZHIXUNLIAN+SHANDIJIANZHIXUNLIAN+BINHAIJIANZHIXUNLIAN+CHAXIGUSHENGTAIJIANZHIXUNLIAN+SHENXINLINGCUIMIANJIANZHONG”DE5DXUNLIANMOSHI。

BUDAOSANNIANSHIJIAN,WEILAISHICONGCHUANGLIZHICHUDIYIQIDE3WEIYINGYUANFAZHANDAOMUQIANYONGYOULIANGDAJIZHUANSHUJIANSHENZHONGXIN,CANTING,JIUDIANKEFANGYUYITIDEHAIBIANYINGDI,FUWUQUANGUONAIZHIQITAGUOJIAPANGYOUYUQIANMING,JIANFEIDABIAOLV98%YISHANG,FANDANLV5%YIXIA。

258彩票注册 WEILAISHISANNIANDECHENGZHANGYUSHIJIANZHENGMING,WEILAISHIZIZHUYANFADE5D XUNLIANMOSHIBUJINJIANZHONGXIAOLVGAOYUXINGYEJIANZHONG30%—40%YISHANG,GENGZHONGYAODESHIJIANGJIANFEIZHECONGBEIDONGXIAOJIDEJIANFEIXINLIZHUANGTAIGUODUDAOSHENXINLINGQUANFANGWEISHIFANGDEJIJIZHUDONGDEJIANFEIXINLIZHUANGTAI,RANGYINGYUANAIYUNDONG,AISHENGHUO,AIZIJI,ZUIZHONGSHIXIANZIWOTIZHONGGUANLI。

WEILAISHIYINQIDUTEDE“SHENGTAIYUNDONGJIANFEI”MOSHIHELINIAN,2017NIANBEIYANGSHI《FAXIANPINPAI》LANMUPINGWEIYUNDONGJIANFEIXINGYE《ZHONGGUOYOUXUANPINPAI》;2018NIAN4YUEBEIZHONGGUOBAOJIANXIEHUIXINAWEI《ZHONGGUOBAOJIANXIEHUITUANTIHUIYUANDANWEI》;2018NIAN8YUEBEIQUANGUOWEISHENGCHANYEQIYEGUANLIXIEHUIBIAOZHUNRENZHENGWEIYUANHUIPINGWEI《TIZHONGKONGZHIGUOJIABIAOZHUNDABIAODANWEI》。

258彩票注册 WEILAI,WEILAISHIJIANGBINGCHENG“JIANFEIGANDONGSHENGHUO”DEPINPAILINIAN,CHIXUJIANXING“JIANKANG、ZHUANYE、GAOXIAO、LVSE、KUAILE”DEFUWUZONGZHI,WEIKEHUTIGONGYOUZHICHAOZHIDEFUWU,CHUANGZAOSHENXINLINGQUANFANGWEIDETUIBIAN!

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